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Using “Posted on LinkedIn” to Boost LinkedIn Results

Improve LinkedIn connection acceptance and reply rates by targeting active prospects

Written by Chall

What the “Posted on LinkedIn” Filter Is

The “Posted on LinkedIn” filter is a targeting option inside LinkedIn Sales Navigator.


It lets you build prospect lists made up only of people who have recently published a LinkedIn post.

In simple terms, this filter helps you reach people who are active right now, not dormant profiles that rarely log in.

Why This Filter Improves Results

Prospects who have recently posted on LinkedIn are:

  • Actively using LinkedIn

  • More likely to see your connection request

  • More open to conversations and replies

  • Easier to personalise outreach by using their recent post

Because of this, many teams see 10 percent or higher improvements in connection acceptance and reply rates.

Using this filter also helps you avoid wasting outreach on inactive or stale profiles.

When You Should Use This Filter

You should use the “Posted on LinkedIn” filter when:

  • You want higher-quality LinkedIn connection rates

  • You are running problem-led or conversational outreach

  • You want to reference recent activity in your message

  • You are prioritising quality over raw list size

This filter works well when paired with Interceptly's intent-led workflows and LeadIntercept™ signals.


How to Use the “Posted on LinkedIn” Filter

Follow these steps when building your audience:

Step 1: Build or open your Sales Navigator search

You can start with your standard criteria, such as role, company size, industry, or region.

Step 2: Apply the filter

In the filter panel, select “Posted on LinkedIn”.

This limits your list to people who have shared content recently.

Step 3: Prioritise these prospects

Add these profiles to your campaign first, even if you plan to combine them with other searches later.

Step 4: Keep the list fresh

Allow your search to refresh automatically so new active users are added as they post.

This makes sure that your outreach stays relevant over time.


Best Practices for Outreach

To get the most value from this filter:

  • Reference the prospect’s recent post in your opening line

  • Keep messages short and conversational

  • Avoid generic pitches

  • Focus on relevance and timing, not volume

Active prospects respond best to outreach that feels timely and personal.


Summary

Using the “Posted on LinkedIn” filter helps you:

  • Reach active, engaged decision-makers

  • Improve connection acceptance rates

  • Increase replies and conversations

  • Reduce wasted outreach effort

It is one of the simplest ways to make LinkedIn outreach more effective, without changing your entire strategy.

🚀 Success! If you need help setting this up inside Interceptly or combining it with LeadIntercept™ signals, contact the Interceptly support team through the in-app chat.

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