What Data Enrichment Is
Data enrichment is the process of improving your existing contact data by adding extra details from external sources.
In Interceptly, data enrichment takes basic prospect details, such as a name and LinkedIn profile, and enriches them with useful contact information, including verified email addresses. In some cases, enrichment may also return additional details, such as phone numbers.
🎓 Note: Every account includes a minimum of 250 credits that can be used for data enrichment. If you need more credits, you can purchase additional credits.
What Qualifies As Enrichment
In Interceptly, an enrichment credit is only used when Interceptly finds a verified email address for a prospect.
Sometimes enrichment may return additional information, such as a phone number, but the verified email address is what triggers credit usage.
Email Deliverability and Enrichment Results
Interceptly uses a large B2B dataset and regularly checks emails using industry-standard deliverability validation methods.
Because people frequently change jobs and companies, email deliverability cannot be guaranteed. However, enrichment emails are based on data that has recently been shown to work for the selected prospect.
🚨 Important: Treat enriched emails as high-confidence data, but always monitor bounce rates and remove invalid emails from future sends.
Buying Additional Credits and Campaign Data
You can purchase additional enrichment credits to use inside Interceptly.
If you need data for a specific campaign, Interceptly can also provide campaign-ready data with verified LinkedIn profiles and email addresses.
Campaign data may also include:
Company descriptions.
Technologies used.
Location.
Funding information.
Additional firmographics.
💡 Tip: To find out more about enrichment credits or campaign data, contact Sales using the live chat.
FAQ
Q: What is data enrichment in Interceptly?
A: Data enrichment adds extra contact details to a prospect, like a verified email address, based on their existing profile information.
Q: When does Interceptly use an enrichment credit?
A: An enrichment credit is only used when Interceptly finds a verified email address for the prospect.
Q: Does enrichment always include a phone number?
A: No, phone numbers may be included sometimes, but they are not guaranteed and do not trigger credit usage.
Q: Are enriched emails guaranteed to deliver?
A: No, deliverability cannot be guaranteed due to job and company changes, but Interceptly regularly checks emails using industry-standard methods.
Q: Can I buy more credits or get campaign-ready data?
A: Yes, you can purchase more enrichment credits or request campaign data with verified LinkedIn and email details through Sales.
🚀 Success! You are now up to speed on the most common Interceptly data enrichment questions and how credits work.